PRIVACY POLICY

Last updated: 10/04/2025

1. Introduction

MEGA Advanced Ltd, with a registered address at 82 St John Street, London, EC1M 4JN (”we”, “our”, “us”), is committed to protecting and respecting your privacy. We are the data controller under the General Data Protection Regulation (EU 2016/679) and other applicable data protection laws.

This Privacy Policy explains how we collect, use, share, and protect your personal information when you use our website or interact with us. Please read this policy carefully and refer to it regularly to stay informed of any updates.

2. Scope of this Policy

This Privacy Policy applies to:

• Your use of our website and services;
• Your participation in MEGA Advanced Events and Promotions;
• Communications and interactions with us online or offline.

This website is not intended for children, and we do not knowingly collect personal data from children.

3. Personal Data We Collect

A. Information You Provide to Us
• Identity Data: name, username, title, date of birth
• Contact Data: address, email, phone number
• Financial Data: bank details, payment card information
• Transaction Data: purchases and payments
• Profile Data: login details, interests, preferences
• Marketing Data: preferences for marketing communications

B. Information We Collect Automatically
• Technical Data: IP address, browser type/version, OS, platform
• Usage Data: pages visited, clickstream, time on site, interaction data

C. Aggregated Data

We may use and share aggregated data for statistical analysis. It is not considered personal data unless it can identify you.

We do not collect:
• Special categories of personal data (e.g., health, religion, biometric data)
• Criminal conviction/offense data

4. How We Use Your Personal Data

We will only use your personal data where legally permitted. Most commonly, we use it in the following ways:

• To register you as a user on our website, based on our contractual obligations to you.
• To notify you about changes to our terms or this privacy notice, which may be necessary for contract performance or to comply with legal obligations.
• To request feedback through reviews or surveys, where it is in our legitimate interest to improve our services.
• To allow your participation in competitions or prize draws, where we either need to fulfil a contract or have legitimate interests in promoting engagement.
• To register and manage your attendance at MEGA Advanced Events and Promotions, including processing payments and confirmations, which is necessary for fulfilling our contract with you.
• To manage and maintain our website’s functionality and security, which is necessary both for our legitimate interest and compliance with applicable laws.
• To present relevant content and advertisements, and measure their effectiveness based on your interactions with the site, supporting our business development and marketing strategy.
• To conduct data analytics for service improvement, to better understand usage patterns and develop future offerings.
• To make personalised suggestions and recommendations for goods or services you may be interested in, based on the data we collect and process under our legitimate business interests.

In some cases, we may use your personal data for additional compatible purposes, which we will communicate to you in advance. If the purpose is different and not compatible, we will ask for your explicit consent or provide a clear legal basis.

5. Marketing Preferences

We may use your data to tailor and deliver marketing content. You will receive communications if:

• You made a purchase or inquiry
• You entered a competition or registered for promotions
• You haven’t opted out

We will only share your data with third-party marketers with your explicit opt-in consent.

Opting Out

You can unsubscribe by:
• Updating preferences in your user account
• Clicking the unsubscribe link in our emails
• Contacting us via the “Contact Us” section

6. Sharing Your Data

We may share your information with:

• Other group companies for business and marketing purposes
• Service providers (e.g., payment processors, IT support)
• Advertisers (aggregated data only)
• Analytics/search engine providers

We may also disclose your information:

• As required by law
• During business transfers (mergers, acquisitions)
• To enforce our terms or protect rights and safety

7. Data Security

We apply strict security protocols to protect your data:

• Secure servers and encrypted storage
• Access controls for staff and contractors
• Breach detection and response procedures

While we do our best, internet-based data transmission is not entirely secure. Please use discretion when sharing data online.

8. Data Retention

We retain personal data only as long as necessary for our legitimate business purposes or legal obligations.

In some cases, we may anonymise data for research or statistical purposes.

9. International Transfers

If we need to transfer your data outside the EEA, we will:

• Obtain your explicit consent, or
• Use approved legal mechanisms (e.g., standard contractual clauses)

For more information, contact us.

10. Your Rights

You have the right to:

• Access your personal data
• Correct inaccurate or incomplete data
• Request deletion (“right to be forgotten”)
• Object to processing for specific uses
• Restrict processing under certain conditions
• Transfer your data to another service
• Withdraw consent (for marketing or where required)

We aim to respond within one month. We may request proof of identity before fulfilling your request.

You also have the right to lodge complaints with the Information Commissioner’s Office (ICO). However, we encourage you to contact us first so we can address your concerns.

11. Updates to This Policy

We may update this Privacy Policy from time to time. The latest version will always be posted on our website. We may also notify you directly of significant changes.

12. Contact Us

If you have questions or would like to exercise your rights, please contact us at:

Email: info@megaadvanced.com
Address: MEGA Advanced Ltd, 82 St John Street, London EC1M 4JN